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Terms of Service

Last updated: April 17, 2026

1. Acceptance of Terms

By accessing or using BoF Engage ("AIMEE"), operated by AIM Labs ("we", "us", "our"), you agree to be bound by these Terms of Service. If you are using the platform on behalf of an organization, you represent that you have the authority to bind that organization to these terms.

2. Description of Service

BoF Engage is a multi-tenant lead automation and customer engagement platform that provides:

  • Lead capture, management, and scoring
  • Email campaign creation and delivery
  • Website visitor tracking and analytics
  • Integration with advertising platforms (Meta, Google Ads) for lead retrieval and performance data
  • Social media content management and publishing
  • Marketing automation workflows
  • Funnel and path analytics

3. Account Registration

To use BoF Engage, you must create an account with accurate and complete information. You are responsible for maintaining the confidentiality of your login credentials and for all activities under your account. You must notify us immediately of any unauthorized use.

4. Acceptable Use

You agree to use BoF Engage only for lawful purposes and in compliance with all applicable laws and regulations. You must not:

  • Send unsolicited emails (spam) or messages that violate anti-spam laws (CAN-SPAM, GDPR, POPIA)
  • Upload or process data you do not have the right to use
  • Attempt to access data belonging to other tenants or organizations
  • Use the platform for any illegal, fraudulent, or deceptive purpose
  • Reverse engineer, decompile, or disassemble any part of the platform
  • Interfere with or disrupt the platform or its infrastructure
  • Exceed reasonable usage limits or abuse API rate limits
  • Share login credentials with unauthorized individuals

5. Data Ownership

You retain ownership of all data you upload, import, or create on the platform, including lead data, email templates, campaign content, and analytics configurations. We do not claim ownership over your content.

You grant us a limited license to process, store, and transmit your data solely to provide and improve the platform services.

6. Third-Party Integrations

BoF Engage integrates with third-party services including Meta (Facebook/Instagram), Google, email service providers, and social media platforms. Your use of these integrations is subject to the respective third-party terms and policies. We are not responsible for the availability, accuracy, or practices of third-party services.

When you connect a third-party account, you authorize us to access and retrieve data from that service as described in our Privacy Policy. You may disconnect any integration at any time through your account settings.

7. Email Sending and Compliance

When using our email campaign features, you are responsible for:

  • Obtaining proper consent from recipients before sending marketing emails
  • Honoring unsubscribe requests promptly
  • Including accurate sender information and physical address in emails
  • Complying with all applicable email marketing laws in your jurisdiction
  • Maintaining clean email lists and removing bounced or invalid addresses

We reserve the right to suspend your email sending privileges if we detect abuse or high complaint rates.

8. Service Availability

We strive to maintain high availability but do not guarantee uninterrupted access. We may perform scheduled maintenance with reasonable notice. We are not liable for downtime caused by factors beyond our control, including third-party service outages, network issues, or force majeure events.

9. Fees and Payment

Certain features of BoF Engage may require a paid subscription. Pricing, billing cycles, and payment terms will be communicated at the time of subscription. We reserve the right to modify pricing with 30 days advance notice.

10. Limitation of Liability

To the maximum extent permitted by law, AIM Labs shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the platform. Our total liability for any claim shall not exceed the fees paid by you in the 12 months preceding the claim.

11. Indemnification

You agree to indemnify and hold harmless AIM Labs from any claims, damages, or expenses arising from your use of the platform, your violation of these terms, or your violation of any third-party rights.

12. Termination

Either party may terminate this agreement at any time. We may suspend or terminate your account if you violate these terms. Upon termination, your right to use the platform ceases immediately. You may request an export of your data within 30 days of termination.

13. Changes to Terms

We may update these Terms of Service from time to time. We will notify you of material changes via email or a notice on the platform. Continued use after changes constitutes acceptance.

14. Governing Law

These terms are governed by the laws of the Republic of South Africa. Any disputes shall be resolved in the courts of South Africa.

15. Contact

For questions about these Terms of Service, contact us at:

AIM Labs
Email: support@aimilabs.com
Website: bofengage.com